Meet Therese, she’s a business development manager living in Berlin, Germany. Last month, she managed to read over 100 nonfiction titles in psychology, politics and leadership. It started with a bet. A colleague challenged her to read Malcolm Gladwell’s Outliers: The Story Of Success in two hours. As determined as she was, she couldn’t meet the deadline. She got through the first few chapters relatively quickly but found it impossible to finish the book in the designated 2 hours. Although she lost the bet, she had an idea.
She found several websites, blogs and apps that transform books into ‘bite-sized’ content. In the end, she opted for the Blinkist app. As one of the first services to condense nonfiction books into quick reads, the Blinkist app has 2,000+ bestselling nonfiction titles in its library (including Outliers: The Story of Success!). To produce quality insights from every book, she learned that they have over 100 literary experts hard at work. She was also convinced by the audio function which allowed her to listen to the learnings throughout her day.